The power red has on your look

Red is the colour of passion and desire. Not only is red sexy and sassy, but it can also help us feel more awake, motivated, and energized. Makeup and beauty have a similar effect. When we look good, we feel good. Makeup can help us feel physically more attractive and boost our self-esteem.

Wear red in various ways and shades this Valentine’s Day to excite you and your partner. Check out some of our favourites...

 

WITCHCRAFT NAILS

Red nails can add a touch of boldness and confidence to your appearance. The bright colour can catch people’s attention and make you stand out. In terms of shape, you may want to choose a flatter, more angular look such as a square or coffin shape. This aligns well with the emotions of love and passion. Pairing red nails with black or white attire can give off a sophisticated and stylish look. To apply your red nail polish evenly and effectively, it is recommended to use a base coat before applying the colour.

Product recommendations: Sally Hansen’s Insta-Dri Range for bright, vibrant colours + it dries quickly.

 

CUTE AND CHEEKY

A touch of blush on your cheeks can enhance your entire appearance. Blushing is often a hormonal response when we’re attracted to someone, similar to the physical effects of excitement, which increases blood flow, heart rate and lung function. The exact reason why blood rushes to our cheeks is uncertain, but it is believed that it is an evolutionarily way for our body to attract potential partners. Body language is an essential aspect of attraction, so naturally flushed cheeks can be a subtle way to excite your partner on a date night. Remember to apply it subtly, as too much can make you appear clown-like.

 

KISSABLE LIPS

For the fashion industry, red lipstick was a game changer. 

A well-executed red lip is attractive to everyone; when we see someone who looks good, we naturally tend to be drawn to them. People who wear red lipstick are often seen as charismatic, clever, and fearless. If you have fair skin, try a lighter red shade, with a cool strawberry appearance. For medium skin tones, go for bright colours like cherry-like lips. For darker skin tones, stronger shades like burgundy can be very flattering. Applying a lip gloss after applying lipstick gives them a shiny look and can be sure to catch the attention of the people around you.

Product recommendations: Covergirl’s expansive range of lipsticks, lip glosses, and lip balms.

 

LOVE AT FIRST SIGHT

More often than not, the first thing we notice about another person’s appearance is their eyes. Having big, bright eyes and long lashes can make a person appear more feminine. The eyes can also communicate our feelings and our interests. Prolonged eye contact is said to accelerate attraction and increase the love hormone oxytocin, creating a deeper connection with someone. 

To enhance your everyday eye look, use a light shade of pink or orange to brighten them. Apply a lighter colour or highlighter to the inner corner of your eye to make them really stand out.

 

LUCIOUS HAIR

Hair is an important aspect of your overall appearance. It is something people notice from a distance and longer hair is often associated with youth. A well-groomed appearance is attractive to everyone, so it is important to find the right hair care routine for your specific needs.

 This includes choosing the appropriate shampoo, conditioner, masks and treatments to address issues such as dryness, flakiness or oiliness, to achieve healthy and shiny hair.

Product recommendations: For a quick date night fix, try Batiste Dry Shampoo range to bring life back your hair.

 

THE FOUNDATION

Clear, smooth skin is a top confidence booster. Glowing skin is a sign of youth and good health and is distinctly attractive. That’s why foundation is the foundation of your makeup look. The first step in choosing your foundation color is to determine your skin undertone: is it cool, neutral, or warm? Then match your shade by doing a swatch test on your jawline or wrist. Choose three colors you think might work, leave them there throughout the day and see which one you still like after it has battled the day. Make the effort to put on a simple layer of foundation, a bit of eyeshadow, and a touch of mascara on your date night to make you feel confident and enjoy the evening.

Product recommendations: Try the Nude by Nature Foundations range. It is clean and natural, plus! It is Australian made.